NAPCO Ltd.
North American Polymer Company
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Market to Market: Creating a Successful Marketing Strategy for Small Refinishing Businesses
As a business owner, either as a solo refinisher, or one that operates a small team, it’s important to have a marketing strategy in place to help customers find you. So here we are providing two plans designed to get you to start thinking, planning, and making money without it taking you days and weeks. -
NAPCO President Dani Nichols Celebrates 25th Year with Company
Dani Nichols, President of North American Polymer Company, Ltd., better known as NAPCO, is marking her 25th year with the bathroom and kitchen refinishing training and manufacturing company. Ms. Nichols joined NAPCO in 1996, starting out as a customer service representative, then serving as Vice President for 14 years until she was promoted to President in 2018.
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NAPCO Part of Green Trees Shipping Program
Green Worldwide Shipping is committed to planting a tree for every single shipment that gets booked with them. Every month, we have between 3 to 6 pallets shipped to Australia, NAPCO’s largest international distributor, through Green Worldwide. For the fourth quarter of 2020, they announced that due to having made large bulk orders in October, November, and December, they planted three total trees on behalf of NAPCO.
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Lessons from the Pandemic for Small Kitchen and Bath Refinishing Businesses
Businesses and entrepreneurs, including kitchen and bath refinishers, who saw the pandemic as something of a teaching experience and were able to learn and adapt, ultimately came out in better shape. The following is a look at a few of what we see as the most important lessons from the pandemic refinishers and entrepreneurs should consider for a thriving business.
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How Kitchen and Bath Refinishers Should Be Marketing Towards Homeowners while their Focus Remains on Home
The following is a look at some easy but key ways in which you and your team can update your marketing and pitching strategies to emphasize “home” and land you those new clients you’ve been searching for. Of course, we’re just getting started with these tips – there are a half dozen other ways to target new clientele and sell them on that idea of a better home with your kitchen and bath refinishing work, but we hope these will get you started.