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  1. Strategies for Generating More Referrals

    Strategies for Generating More Referrals

    While many businesses earn a significant portion of their revenue from referrals, it is also true that most businesses do not ask for referrals or systematically develop them. They are happy to receive referrals, but they are reluctant to ask for them. In this blog post, we discuss the value of referrals, the obstacles to getting referrals, and the effective strategies to develop them.

  2. Best Practices for Pursuing Multi-Unit Refinishing Opportunities

    Best Practices for Pursuing Multi-Unit Refinishing Opportunities

    As you are growing your refinishing business one of the challenges is how to create scale and stability in your business. Multi-unit opportunities are one important way to do that. Multi-unit opportunities are found with hotels, apartment complexes, dormitories, and realtors. Each of these is slightly different in terms of what they care about, how, and why they buy. In this paper, we will profile each type of buyer and discuss how to approach and sell to them.

  3. Know Your Buyer Personas

    Know Your Buyer Personas

    In the bath and kitchen refinishing market, there are several different types of buyers. Each type of buyer has their own priorities and unique buying process. Personas are very helpful in developing a profile for the customer, knowing what services they want, and how they buy. We’ve identified several personas for the refinishing business. Use them as a guide as you are prospecting and engaging with customers.

  4. Best Practices in Hiring Staff in the Refinishing Industry

    Best Practices in Hiring Staff in the Refinishing Industry

    Your refinishing business is growing, and you need more help – but hiring can be tough. Wouldn’t it be nice if there was a foolproof formula to ensure every new hire would be a perfect fit? Unfortunately, there isn’t. But you can improve your chances of finding the perfect hire by writing a great job description and asking the right interview questions. In this article, we will review the important steps and considerations in hiring. We’ll focus on hiring refinisher techs.

  5. Tips to Help Remodeling Contractors Endure the Slow Winter Season

    Tips to Help Remodeling Contractors Endure the Slow Winter Season

    At NAPCO, we understand all too well how the slow season can drag on if you do not have a plan in place to stay focused and productive.  In this guide, we discuss the various aspects of your business that you can focus on to not only stay productive, but also improve your business and get ready for the next busy season.

  6. How to Cultivate a Winning Company Culture that Retains Good Employees

    How to Cultivate a Winning Company Culture that Retains Good Employees
    Headlines across the United States continue to highlight the shortage of labor and the consequences of forced shutdowns. Some of our clients have felt this same pressure and asked for guidance from NAPCO. We’re listening. Here are a few ideas to attract and keep hard-working, loyal employees.
  7. Increase in Price of Raw Materials and Supply Shortages: What this Means for Refinishers and Homeowners

    Increase in Price of Raw Materials and Supply Shortages: What this Means for Refinishers and Homeowners
    Refinishing provides an alternative remodeling method to help satisfy homeowners’ needs without the time, hassle and mess that comes along with a full remodel. So, how do you market the refinishing business nowadays and how do you consider the price increase?
  8. Kitchen and Bath Refinishing Demand at All-Time High

    Kitchen and Bath Refinishing Demand at All-Time High
    The demand for kitchen and bathroom refinishing is out there now more than ever. NAPCO recommends that refinishers do the following to ensure clients can find you and you’re working as efficiently as possible as a small business.
  9. Lessons from the Pandemic for Small Kitchen and Bath Refinishing Businesses

    Lessons from the Pandemic for Small Kitchen and Bath Refinishing Businesses
    Businesses and entrepreneurs, including kitchen and bath refinishers, who saw the pandemic as something of a teaching experience and were able to learn and adapt, ultimately came out in better shape. The following is a look at a few of what we see as the most important lessons from the pandemic refinishers and entrepreneurs should consider for a thriving business.
  10. Working Smarter Not Harder as a Small Business

    Working Smarter Not Harder as a Small Business
    Small business owners are always looking for ways to operate in a smoother and more streamlined fashion. So, our team came up with several ways that NAPCO can help you work smarter as we head into 2021.