Small Business Tips

Winter weather can do more than slow down your morning commute — it can affect the performance of the refinishing products you depend on. From temperature-sensitive coatings to moisture-related issues in spray applications, even small environmental changes can cause big problems. This guide from NAPCO Ltd covers how to properly store materials, condition your workspace, and maintain equipment for flawless results all winter long.

If you want to grow beyond project to project, building solid referral partnerships is one of the smartest ways to keep your schedule and your business full. With the right tools, training, and products from NAPCO behind you, you’ll have an even easier time making those partnerships stick.

If you’ve built a solid residential bath, countertop and cabinet refinishing business, expanding into the commercial market might be your next smartest move. Commercial refinishing opens the door to new opportunities, bigger clients, and more revenue, and the work is often more straightforward than you’d expect.

You’ve still got time to grow your business, impress new clients, and build momentum that carries into 2026. Let NAPCO help you take the right steps today, because the year’s not over, and neither are your sales opportunities.

In this article, we will discuss how to build a referral network of other professionals in your community. This includes realtors, electricians, plumbers, and carpenters. You will learn that the key to receiving a significant number of referrals is to give out even more. You will learn the principle that givers get. You will learn how to establish those relationships and how to nurture them, so they help you build your business for years.

This month’s article will teach you how to gain follow-up refinishing projects from your current or recent customers. This will include when to discuss follow-up projects, how to ask for customer interest, and how to close the sale. We will also discuss how to approach recent customers to ask about follow-up projects, including conversation and call scripts.

If you’re a refinisher looking to expand your reach and attract more homeowners or even commercial clients, Facebook ads can be a powerful tool. In this article, we’ll walk you through the steps to create a successful Facebook marketing campaign tailored specifically for your tub, tile, bath, and kitchen refinishing business.

Social media helps you tell a simple story about who you are, what you do, and the value you provide to your customers – and that is extremely valuable to you and your business. Social media is one piece of a unified marketing strategy.

While many businesses earn a significant portion of their revenue from referrals, it is also true that most businesses do not ask for referrals or systematically develop them. They are happy to receive referrals, but they are reluctant to ask for them. In this blog post, we discuss the value of referrals, the obstacles to getting referrals, and the effective strategies to develop them.

As you are growing your refinishing business one of the challenges is how to create scale and stability in your business. Multi-unit opportunities are one important way to do that. Multi-unit opportunities are found with hotels, apartment complexes, dormitories, and realtors. Each of these is slightly different in terms of what they care about, how, and why they buy. In this paper, we will profile each type of buyer and discuss how to approach and sell to them.